Our Fundraising Promise

This promise outlines the commitment made to donors and the public by fundraising organisations who register with the Fundraising Regulator.

We will commit to high standards

• We will adhere to the Fundraising Code of Practice
• We will monitor fundraisers, volunteers and third parties working with us to raise funds, to ensure that they comply with the Code of Fundraising Practice and with this Promise
• We will comply with the law as it applies to charities and fundraising
• We will display the Fundraising Regulator badge on our fundraising material to show we are committed to good practice

We will be clear, honest and open

• We will tell the truth and we will not exaggerate
• We will do what we say we are going to do with donations we receive
• We will be clear about who we are and what we do
• We will give a clear explanation of how you can make a gift and change a regular donation
• Where we ask a third party to fundraise on our behalf, we will make this relationship and the financial arrangement transparent
• We will be able to explain our fundraising costs and show how they are in the best interests of our cause if challenged
• We will ensure our complaints process is clear and easily accessible
• We will provide clear and evidence based reasons for our decisions on complaints

We will be respectful

• We will respect your rights and privacy
• We will not put undue pressure on you to make a gift. If you do not want to give or wish to cease giving, we will respect your decision
• We will have a procedure for dealing with people in vulnerable circumstances and it will be available on request
• Where the law requires, we will get your consent before we contact you to fundraise
• If you tell us that you don’t want us to contact you in a particular way we will not do so. For more information, please refer to our privacy policy

We will be fair and reasonable

• We will treat donors and the public fairly, showing sensitivity and adapting our approach depending on your needs
• We will take care not to use any images or words that intentionally cause distress or anxiety
• We will take care not to cause nuisance or disruption to the public

We will be accountable and responsible

• We will manage our resources responsibly and consider the impact of our fundraising on our donors, supporters and the wider public
• If you are unhappy with anything we’ve done whilst fundraising, you can contact us to make a complaint. We will listen to feedback and respond appropriately to compliments and criticism we receive
• We will have a complaints procedure, a copy of which will be available on our website or available on request
• Our complaints procedure will let you know how to contact the Fundraising Regulator in the event that you feel our response is unsatisfactory
• We will monitor and record the number of complaints we receive each year and share this data with the Fundraising Regulator on request